Management Philosophy

The region commonly referred to as the Middle East has a population of approximately 500 million, with living conditions varying significantly from country to country. Some nations enjoy abundant foreign currency reserves through oil and gas exports, while others struggle to secure sufficient daily food supplies. Political systems also differ widely—some maintain strong ties with Western countries under centralized governance, while others face prolonged economic sanctions due to political or religious factors.

Our Representative Director spent 32 years working for a major Japanese trading company, including 16 years stationed in Iran and the United Arab Emirates. Through this experience, he developed a strong conviction that even in countries whose cultures and customs differ greatly from Japan and the West, the foundation of business lies in building genuine human relationships—something often overlooked in modern times—and in holding deep respect and affection for the partner country.

Before engaging in business, we first strive to understand the culture and customs of our partners thoroughly. Based on that understanding, we proactively engage in initiatives that genuinely benefit people. This is our fundamental principle.

By expanding humanitarian-oriented transactions—such as exporting medical equipment to the Middle East and Asia, and third-country exports of bulk food commodities including sugar and soybeans from Latin America to Asia—we contribute to regional development while simultaneously incubating new business ventures.

Managing Director
Takao Myokan